Wondering how to start a photography business in 2022? If you’re looking to start a photography business in 2022, you’re in luck! The industry is booming right now and there are plenty of opportunities for new photographers. In this blog post, we will discuss the top 5 ways to start a photography business. We’ll also provide some tips on how to stand out from the competition and succeed in this competitive industry. So, if you’re ready to become a professional photographer, keep reading!

Starting a photography business in 2022 can be a bit overwhelming, but it doesn’t have to be. There are a few key things you need to do in order to get started and we’ll discuss them all in this blog post.

Pick Your Photography Niche

I often hear, “How do I start a photography business?” The first step to starting a photography business in 2022 is deciding what services you’re going offer and what kind of customer you want to attract. In the world of photography, this means choosing a specialty or niche. Whether it’s portraits, weddings, boudoir, families, or something else entirely, focus on becoming the best photographer you can be in that one area. Not only will this help you hone your skills, but it’ll make marketing and selling your services a lot easier.

Build Your Photography Portfolio

Your portfolio is essentially your resume; it’s what you’ll use to show potential clients what kind of work you’re capable of. So, it’s important to put together a portfolio that not only showcases your technical skills but also demonstrates your creativity and range as an artist. Include a mix of different styles and genres, as well as some personal projects that really showcase your unique vision. Make sure you’re adding to your portfolio as often as you can. The more photos you can take, the more experience you will have = the better!

Get Active Online

In today’s day and age, a strong online presence is essential for any business – including photography businesses. Make sure potential clients can easily find you by creating a website and/or blog, and populate it with plenty of high-quality images and make sure to include keywords. Want more information on standing apart from the competition and ranking on google? Check out our SEO blogpost.

Social Media Is Key

Social media is a key component to starting a photography business in 2022. Create accounts on platforms like Instagram and Tiktok, and share your work regularly. Not only will this help you get noticed, but it’ll also give you a chance to connect with other photographers and potential customers. Not sure what to post on social media? Here’s a few things you can get started with:

Behind the scenes of your photoshoots
Product unboxing videos
What you see vs what I see
Editing Before/After
Watch me edit video
Previews of your sessions
Throwback photos
Day in the life photos/videos

Pro tip: what people see you post is what they think you photograph. So if you want to post weddings post photos/information related to weddings.

What are the best ways to start a photography business? Head on over to my TikTok channel as I discuss how to get started, how to market your photography business, different tips on your photography website and more!

Invest in the Right Equipment

Of course, no photography business can be successful without the right equipment. If you don’t already have your own camera and associated gear, now’s the time to invest in some high-quality items that will help you produce stunning results. Don’t forget to budget for things like software, editing programs, props, backdrops – anything else you might need.

Did you know that DPReview let’s you to a side by side comparison of cameras and lenses to help you decide which one to pick! This will definitely help you out when figuring out how to start your photography business and what equipment you need!

Another great resource is borrowlenses. This is a wonderful website that lets you rent camera and lighting equpiment! I have used this site for several years. It’s great to rent before you dive into buying expensive camera. Sign up for their newsletter and receive 20% off your first rental!

Looking to sell your used equipment. I recommend usedphotopro. I have used this company and it’s wonderful. Simply put in what you’re trying to sell and they will give you a quote, mail it in and you get paid. It’s that easy! This is also a wonderful site if you’re wanting to buy used camera equipment.