How to rank your photography website higher on google. As a photographer, you know that online visibility is key to your success. If people can’t find you online, they can’t hire you! That’s why it’s important to make sure that your website ranks as high as possible on Google. In this blog post, we will discuss some tips and tricks that will help you rank higher and get more traffic to your website.
One of the most important things you can do to improve your website’s ranking is to ensure that all of your content is high-quality and keyword-rich. This means that your website should be packed with beautiful photos, well-written articles, and relevant keywords. Google loves fresh content, so make sure to regularly add new blog posts, photos, and other content to your website.
The #1 thing you need to do to make sure you’re showing up on google?
Go to Google and start a google my business listing! Do you know when you go to google and type in something like: wedding photographers near me. This is how to show up on the map! Make sure once you do this you verify the listing and fill out the entire profile.
Make sure to have keywords all throughout your website:
What would relevant keywords be for your photography niche? Let’s say you are a family photographer. You would want to include the words family photography and family photographer throughout your website. You would also want to make sure to have your location (city/state) throughout your website so Google can pick up what area you’re website is servicing.
Also think about how your target client is searching. Are they using words like senior photography or are they googling: “senior photoshoot near me”. Make sure those words are included on your website as well. You can casually mention them in your about me section on your website. See the example below.
Are you wondering where we are going to have our photoshoot in Indianapolis, Indiana? Don’t worry. I’ll send you a complete photoshoot location guide before our senior photo session. The guide will go over Indianapolis photoshoot locations, what to wear tips and answer all the questions you have about your senior photography session with Your Studio Photography.
In this above example, I have used the following keyword phrases casually:
- Photoshoot in Indianapolis, Indiana
- Indianapolis photoshoot locations
- Senior Photography Session with Your Studio Photography
Start a blog:
If you want to increase your local SEO and show up on google definitely make sure you start a blog. You’ll want to incorporate what people are searching for within your blog posts. Here’s how I would title the blog post so you rank locally on Google.
5 Top Senior Photoshoot Locations In Indianapolis
4 Wedding Venues You’ll Love in Bloomington
Pro tip: Once you have these blog posts on a blog. Pin your images and blog posts to Pinterest!
Get backlinks for your website:
Another great way to improve your website’s ranking is to build backlinks. Backlinks are links from other websites that point to your site. Here’s some ways to get great backlinks for your photography website:
- Sign up for your local area’s Chamber of Commerce and get listed on their online directory.
- Go to google and google “your city” business listing. This is going to provide a list of websites that have a public business listing pages that you can submit your business to.
- Submit your website to online directories relevant to your niche. For instance, wedding photographers can get listed on the My Wedding or The Knot.
- Write guest blog posts for other websites in your field and include a link back to your site. Did you know that you can write an article for our blog?
These are a few tips on how you can start ranking higher in Google. Want to find more ways to increase your SEO? Check out SEO 101 For Photographers.
Need some other marketing ideas. We have a lot for you! Check out 68 Photography Marketing Ideas for Your Photography Business.
Blog Posts You Might Also Like:
50 Free Captions for Family Photographers
2022 Social Media Content Calendar for Photographers
The Top 5 Ways To Start A Photography Business: Tips for Beginners